Low-Code vs Custom Development: Real Estate Guide

by Endgrate Team 2024-11-15 13 min read

Choosing between low-code and custom development for real estate software? Here's what you need to know:

  • Low-code: Fast, cheap, easy for non-techies. Great for simple apps and quick launches.
  • Custom: Total control, highly flexible, but slower and more expensive.

Key differences:

Feature Low-Code Custom
Speed Weeks Months
Cost $3-5K/month $40-250K upfront
Flexibility Limited High
Skills Needed Minimal Advanced

Best for:

  • Low-code: Small firms, basic needs, tight budgets
  • Custom: Large companies, complex systems, unique requirements

Consider your project complexity, timeline, budget, and long-term goals when deciding.

How Real Estate Software Gets Built

The real estate industry has two main options for software development: low-code platforms and custom development. Let's dive into both approaches.

What is Low-Code Development?

Low-code development lets real estate pros create apps without being coding wizards. It's like building with Lego blocks instead of raw materials.

Here's what low-code platforms offer:

  • Visual tools for building apps
  • Ready-made templates and modules
  • Drag-and-drop interfaces
  • Quick launch options

Take Adalo, for example. It's a no-code platform that lets you build property management apps by simply dragging and dropping elements.

"You can create your own property management software program without any coding or technical knowledge."

Adalo Blog

This approach is perfect for smaller real estate firms that need solutions fast.

What is Custom Development?

Custom development is like tailoring a suit. It's built from scratch to fit your exact needs. It takes more time and tech know-how, but you get full control over every aspect.

Sloboda Studio, a real estate website builder, says:

"The best way to secure all your data is to build a property management software from scratch."

Sloboda Studio

With custom development, you can:

  • Tailor features to your exact needs
  • Seamlessly connect with your existing tools
  • Grow your system as your business expands
  • Beef up security to your standards

How Systems Work Together

In real estate, your software needs to play nice with others. Property management systems often need to talk to accounting software, marketing tools, and CRM systems.

This is where integration platforms like Endgrate shine. They're like universal translators for software. Endgrate, for instance, connects over 100 different tools through a single API.

Imagine your custom-built system using Endgrate to link up with Yardi for accounting and BoomTown for marketing. It's like having all your tools in one toolbox, working together smoothly.

When deciding between low-code and custom development, think about:

1. How complex are your needs?

Simple needs? Low-code might do the trick. Complex, unique requirements? Custom development could be your best bet.

2. How fast do you need it?

Low-code is speedy. In fact, Gartner thinks 65% of all app development will be low-code by 2024.

3. What's your budget?

Custom projects can cost between $40,000 and $250,000. Low-code solutions often have lower upfront costs.

4. What about future growth?

Custom solutions are more flexible for growth. Low-code platforms might have limits.

5. What needs to connect?

Custom development gives you more freedom to connect systems. But platforms like Endgrate can help low-code solutions bridge the gap.

Choose wisely based on your specific needs, budget, and future plans. The right choice will set you up for success in the ever-evolving real estate tech landscape.

Time to Launch

Building real estate software is a race against the clock. Let's see how low-code and custom development compare when it comes to getting your project up and running.

Build Time Comparison

Custom development is like a marathon. It typically takes 4-9 months for a full project cycle. That's an eternity in the fast-moving real estate world.

Low-code? It's more like a sprint. Check out these numbers:

Development Type Simple App Mid-Level App Complex App
Custom 3 months 6 months 12+ months
Low-Code 8 weeks 10 weeks 12+ weeks

These aren't just numbers on a page. Real companies are seeing real results. Take Infopulse, for example. They built a full-scale grain balance management app in just 12 weeks using low-code. That's WAY faster than the old-school way.

"Cutting build and deployment down to a third is a remarkable competitive advantage."

Specno Team

No wonder Gartner thinks 65% of all app development will be low-code by 2024. For real estate firms that need to move fast, this speed is huge.

Team Size and Skills Needed

The team you need for each approach? Night and day difference.

Custom development needs a whole army:

  • A bunch of skilled developers
  • Specialists like software architects and QA engineers
  • Project managers and business analysts

Low-code? You can do more with less:

  • Smaller teams can handle it
  • You don't need coding gurus
  • Business folks can actually get involved in development

This doesn't just save time. It saves money and headaches in hiring and managing a big team.

Think about it: a real estate startup could launch a property management app with just 2-3 people who know the business. The same thing with custom development? You're looking at 5-10 specialized developers, plus extra support staff.

What does this mean for real estate firms? Small agencies and startups can now punch above their weight. They can bring cool new ideas to market fast, without needing a massive IT department.

But let's be real: low-code isn't perfect for everything. If you need a super complex, specialized real estate app, custom development might still be your best bet. It's all about knowing what you need and what you've got to work with.

Costs and Returns

Let's break down the financial side of real estate software development, comparing low-code and custom approaches.

Starting Costs

The initial investment differs quite a bit:

Development Type Starting Cost Range
Custom Development $40,000 - $250,000
Low-Code Platforms $3,000 - $5,000 per month

Custom development? It's a big upfront cost. Think $150,000 for a mid-range real estate management system. That covers your dev team, project management, and getting it up and running.

Low-code platforms? They're more of a subscription deal. Take Salesforce - their enterprise plan might set you back $4,000 a month. Looks cheaper at first, but keep an eye on those long-term costs.

Ongoing Costs

The spending doesn't stop after launch:

Custom Development:

  • Maintenance: Expect to shell out 15-20% of your initial cost each year
  • Updates and new features: It varies, but it can add up

Low-Code Platforms:

  • Subscription fees: They keep coming, monthly or yearly
  • Extra costs: You might need to pay for additional features or integrations

Here's a real-world example: Infopulse, a European IT company, went with Microsoft Power Apps (a low-code platform) for a research company's inspection management solution. They didn't share exact numbers, but reported big savings thanks to faster development and easy tweaks.

"Low-code platforms cut costs by needing fewer skilled developers and shorter project timelines."

OptimaJet

But it's not just about saving money upfront. It's about what you get back - the ROI. Check out these numbers:

So, while low-code platforms keep charging you, they can deliver big returns by getting solutions up and running fast.

Custom development, despite the high initial cost, can pay off for bigger organizations with specific needs. Imagine a large real estate firm saving millions over the years with a custom property management system that fits their workflow perfectly.

When you're deciding, think about:

1. Project Scope

How complex is your project? Simple apps might do better with low-code. Specialized systems? You might need custom development.

2. Time to Market

Low-code can cut development time in half. If you need it fast, that's a big plus.

3. Scalability

Custom solutions give you more room to grow, but it'll cost you. Low-code platforms might have limits, but scaling is often easier.

4. Long-term Vision

Will your needs change a lot over time? Custom solutions give you more control for future changes. Low-code platforms might need some creative problem-solving.

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What Each Method Can Do

Low-code and custom approaches in real estate software development each have their strengths. Let's look at how they stack up in flexibility, integration, and security.

Making Changes

Low-code platforms are great for quick tweaks. Even non-techies can update things easily.

Take Microsoft Power Platform. It lets users change apps by dragging and dropping. A property manager could add a new field to a tenant form without calling IT.

Custom development? It's like having a blank canvas. Changes might take longer, but you're not stuck with platform limits. This is key for real estate firms with unique needs that off-the-shelf software can't handle.

Connecting with Other Software

Real estate software rarely works alone. That's where APIs come in.

Low-code platforms often have ready-made connectors. Mashvisor's API, for example, gives real estate investors quick access to U.S. property data. You can set this up in hours, not weeks.

Custom development gives you more freedom with APIs. You're not limited to what's on a platform. Endgrate's single API, for instance, links over 100 tools, letting custom systems talk to various real estate software easily.

"Real estate APIs are powerful digital tools that revolutionize our interaction with property data."

Real Estate Industry Expert

Safety and Rules

For security and following rules, custom development wins. You can build security from scratch, making sure it fits specific regulations.

This matters in real estate, where you handle sensitive money and personal info. Custom solutions let you add strong encryption and access controls that fit your needs.

Low-code platforms aren't bad at this, though. Microsoft Power Platform offers role-based access control and helps prevent data loss. But you're stuck with what the platform gives you.

"Custom software, developed from scratch, provides the highest level of control over compliance."

Source Author

No matter what you choose, governance should be top priority. As Ryan Cunningham from Microsoft says:

"A well-managed low code practice significantly decreases security concerns by standardizing application delivery on a robust platform with secure best practices built in."

Real Estate Software Examples

Let's dive into how low-code and custom development approaches work in different real estate scenarios.

Property Management Tools

Property management software is a game-changer for real estate pros. Both low-code and custom solutions have their perks.

Low-code platforms are making waves. Take Knack, for example. It lets you build property management software without coding skills. With Knack, you can set up rent payment notifications, update property owners, post rental listings, generate financial reports, and store lease agreements.

It's perfect for smaller property management firms that need to move fast.

Custom development, on the other hand, offers more robust, tailored solutions. A big real estate firm might build a custom system that fits perfectly with their existing setup. This approach allows for deeper integration with financial systems, custom reporting tools for complex portfolios, and tailored tenant portals for high-end properties.

The choice often boils down to size and specific needs. A boutique firm might thrive with low-code, while a national corporation might need the power of custom development.

Task Automation

This is where low-code platforms really shine in real estate. Let's look at some real-world examples:

Zapier: Real estate pros love this low-code tool. It works with over 2,000 apps, letting agents automate boring tasks. For example, when a new lead comes in through a website form, Zapier can:

  1. Add the lead to a CRM like Salesforce
  2. Send a welcome email via Gmail
  3. Schedule a follow-up task in Google Calendar

All without the agent lifting a finger. Talk about a time-saver!

Integromat: Another low-code automation tool gaining traction. It offers visual workflow creation, making it easy for non-techies to set up complex automations. A real estate agency might use it to post new listings to social media, sync property data between their website and MLS listings, and send weekly performance reports to team leaders.

These automations can seriously boost efficiency and cut down on human error.

For more specialized needs, custom development still has its place. A big real estate development firm might create a custom system to track construction progress, update investor portals with real-time data, and manage complex approval workflows for large-scale projects.

"If you want more time to do the things that matter, then you would likely benefit from using one of these automation tools."

Vlad Shvets, Guest Contributor

The bottom line? Low-code solutions are shaking things up in real estate task automation, especially for smaller businesses. They hit the sweet spot of flexibility and ease of use. But for big enterprises with complex, unique processes, custom development still holds its own.

Which Method to Pick

Picking between low-code and custom development for your real estate software? Let's break it down.

Decision Checklist

Here's what to think about:

1. Project Complexity

Low-code works for simple stuff. Think a small property management firm using Knack for basic tenant management. But complex, unique needs? You might need custom development.

2. Time to Market

Need it fast? Go low-code. Gartner says 65% of all app development will be low-code by 2024. Why? It's quick. A real estate startup could launch a basic product in weeks.

3. Budget

Custom development can be pricey. Soltech says most custom software projects cost $40,000 to $250,000. Low-code platforms? Often cheaper monthly fees. Good for smaller firms or testing ideas.

4. Tech Skills

Got coding experts? Custom development lets you use that talent. Not tech-savvy? Low-code platforms are your friend. They're built for non-techies.

5. Future Growth

Think ahead. Custom solutions offer more room to grow, but cost more. Low-code platforms might have limits, but they're getting better. Consider your future needs.

6. Integration Needs

Need to connect with other systems? Custom development gives you control. But some low-code platforms are catching up. Endgrate, for example, offers over 100 third-party integrations through one API.

Company Size Matters

Your company's size affects your choice:

Small Real Estate Firms (1-50 employees)

Low-code often wins here. It's:

  • Faster to develop
  • Cheaper upfront
  • Easier to maintain

Example: A small agency could create a custom CRM in weeks using low-code.

Medium-sized Companies (51-500 employees)

It's trickier here. You might need both:

  • Low-code for quick tools and testing
  • Custom for core business systems

Example: A mid-sized property manager might use low-code for internal tools, but custom for their main platform.

Large Enterprises (500+ employees)

Custom development often leads, but don't ignore low-code:

  • Custom for critical systems and unique processes
  • Low-code for department tools and quick innovation

Example: A big developer might use custom for their main project system, but low-code for specialized department tools.

Remember, these aren't strict rules. Look at each project on its own. As Pavithra Srinivasan from Vuram says:

"Automation is no longer the niche that serves only larger enterprises, rather low-code has now made it possible for organizations of all sizes to tap into its potential for their business without burning a big hole in their pockets."

The bottom line? Match your choice to your project goals, resources, and long-term plans. Low-code, custom, or a mix - make sure it fits your real estate business needs.

Summary

Picking between low-code and custom development in real estate can make or break your project. Here's the lowdown:

Speed and Cost

Low-code is the speed demon and budget-friendly option. Gartner says 65% of app development will be low-code by 2024. Why? It's fast and cheap.

Development Time to Market Initial Cost
Custom 4-9 months $40,000 - $250,000
Low-Code Days to weeks $3,000 - $5,000/month

Real-world proof? Infopulse built a full grain balance management app in just 12 weeks using low-code. That's FAST.

Flexibility and Control

Custom development is the flexibility king. You control the code, get better performance, and tap into wide community support. It's perfect for complex, one-of-a-kind real estate systems.

Low-code platforms are catching up, though. Many now offer APIs and integrations. Endgrate, for example, gives you 100+ third-party integrations through one API. Not too shabby.

Skill Requirements

Low-code is for the tech newbies. It's perfect for small to medium real estate firms. As Elizabeth Moss, a Business Development Executive, puts it:

"Both custom and low-code apps have their attractions, and deciding on which is the best choice depends on a number of factors that are more or less particular to the client."

Custom development? You need a team of coding wizards. That's a big investment for smaller companies.

Long-term Thinking

Low-code offers quick wins, but think about the future:

  • Scalability: Custom solutions give you more room to grow, but they cost more.
  • Maintenance: Low-code platforms often handle updates, but you're stuck with them.
  • Integration: Custom gives you control, but platforms like Endgrate are making low-code integrations easier.

FAQs

What's the difference between custom development and low-code?

Custom development and low-code are two different approaches to building software. Here's how they stack up:

Custom development is like building a house from the ground up. You hire architects and builders (developers) to create exactly what you want. It takes longer and costs more, but you get total control over every brick and beam.

Low-code is more like buying a pre-fab house and customizing it. You use visual tools and pre-built parts to quickly assemble your app. It's faster and cheaper, but you're limited by the available options.

Let's break it down:

Custom Development:

  • Built from scratch by pro developers
  • Total control over every feature
  • Highly flexible for specific business needs
  • Requires coding skills and more time

Low-Code Development:

  • Uses visual tools and pre-built components
  • Faster development with less coding
  • Limited by available templates and parts
  • Great for simpler apps or quick prototypes

In real estate, this difference matters. A big player like Coldwell Banker might go custom for their main property system to handle complex, multi-state operations. But a local agency could use a low-code platform like Zoho Creator to whip up a quick client tracking app.

"With custom coding, you don't completely depend on third-party solutions."

OptimaJet Author

This quote nails a key benefit of custom development: you're not tied to someone else's platform. But low-code is catching on fast. Gartner says 65% of all app development will be low-code by 2024. That's a big shift.

So, how do you choose? Consider these factors:

  1. Project Complexity: Custom for specialized needs, low-code for simpler apps
  2. Time to Market: Low-code for quick launches, custom for long-term projects
  3. Budget: Low-code often costs less upfront but may have ongoing fees
  4. Tech Skills: Custom needs skilled devs, low-code works for non-techies too

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